Jason Schofield and Justin Ellison of the Colorado Avalanche will work with participating associations to design a unique program that maximizes your the fundraising potential. The level of time and involvement your association puts in can vary according to availability. This program is always in the development stage and can be structured to best suit your needs, so please feel free to make any suggestions or put in special request. Assets, events and tickets are on a first come, first served basis and subject to availability.
Examples of Association Ticket Option
- Ticket Horse CAHA Player Pass Association Website: We can build a ticket portal specifically for your association’s players, families and supporters to redeem their one ticket and purchase additional $22 CAHA Player Pass tickets with $2 per seat going a back to your association. You can choose the number of CAHA Player Pass games you want to offer and also alter the fundraising amount.
- Association Nights: Have your one ticket per player be used by the association, players and families and promote the purchase of additional at a discounted fundraising rate set by the association. On this game day the association will receive pre/post game ice time to be used in any way the association sees fit (open skate for all ticket holders through the association, alumni games, scrimmage time, etc.). Game night assets also available, Bench and Penalty Box Experience, league recognition during the game, etc.
Other Options with the Avalanche
- Dark Day Events at the Pepsi Center: The Pepsi Center is available on the dark days when no events are being held in the arena, leaving the ice open for skills camps, games, scrimmages, open ice and any other way your association may want to use it. This is a bonus you can receive if your association reaches more than 500 tickets through the redemption and Player Pass Program. Dark days are limited, subject to availability and filled on first come, first served basis.
- Bench Experience: Up to 10 people will sit on the Avalanche bench during pre-game warm-ups. Subject to availability.
- Zamboni Rides: One person from a group has the opportunity to ride on the Zamboni machine during pre-game or an intermission (intermission is limited). Not available for anyone under the age of 12.
- Silent Auction Donation: For nonprofit groups only, an autographed item will be donated.
- Pre-Game: The ice is available for 60 minutes Avalanche game days for group events. Subject to availability.
- Post-Game: The ice is available for 60 minutes hour following Avalanche games for group events. Subject to availability.
- Penalty Box Experience: Prior to the game, four people from a group will have the opportunity to view both the Avalanche and visiting team’s warm-up from the Penalty Box. Waivers must be signed and on file.
For details, contact Justin Ellison at 303.405.7622 or email@example.com.
Proceeds from the Mile High Dreams Gala benefit the education, health and fitness programs of Kroenke Sports Charities.
Tuesday, March 29, 2011
1000 Chopper Circle
Denver, CO 80204
* $4000 – Premium VIP Package, 20 Guest Tickets: 10 VIP and 10 General Admission Tickets
* $2500 – VIP Package, 10 VIP Tickets
* $250 – Individual VIP Ticket
* $150 – Individual Event Ticket
* $125 – Individual Young Professional Event Ticket (under 35)
Click here to make your reservation online. For questions call 303.405.1166.
Sunday, March 6, 11 a.m.–1:30 p.m.
Hyatt Regency Denver Tech Center
7800 E. Tufts Ave.
Denver, CO 80237
For questions, call 303-405-116 or email firstname.lastname@example.org.
The Winner: My Sweet Pass Blew Minds
Memorize and you’ll never forget who’s who in hockey again. (OK, you do have to remember that a Midget is bigger than a Mite, but just think “dust mite.”)
- M for Mite: My
- S for Squirt: Sweet
- P for Pee Wee: Pass
- B for Bantam: Blew
- M for Midget: Minds
The Runners Up
Just a sampling of other entries includes:
- May Santa Please Bring Money
- Might Score Pucks Behind Me
- Might Squirt Pucks Behind Me
- Mom Said Please Bring Money
- Mom Said Please Buy Milk
- Monkeys Shoot Pucks Before Midnight
- Monkeys Shoot Pucks Between Meals
- Monkeys Slurp Pineapple Banana Milkshakes
- Mouthing off, Swearing, Punching warrant Bench Minors
- My Shot’s Probably Better, Macinnis
- My Sister Peed Before Me
- My Sister Played Before Me
- My Sister Puked Before Mass
- My Son Pays Big Money
- My Son Plays Bantam Major
- My Son Plays Better, Mister
- My Son Plays Big Man!
- My Squirt Peed on the Bag of your Midget
- My Sweet Pass Blew Minds
Editor’s Note: Thank you to Kelly Kordes Anton with the Grow the Game Initiative for this story.
Market blitzes are conducted by hosting state-wide “Try Hockey for Free” clinics with the goal of inviting potential new players and their parents to the rink. The events in Massachusetts and California will see over 500 new players come out and try youth hockey. For more information on how you can host a similar event to grow your association, please click here (pdf).
USA Hockey is seeking at least 200 rinks offering a free trial of hockey on Saturday, Jan. 30. All hosting rinks are required to hold the free trial at a consistent time of 11 a.m. – 12 p.m. local time. The final goal is to get as many first-time players on the ice and later transition them to each host site’s full-time programs. For more information, please click here (pdf). For more information about Hockey Weekend Across America, please click here.
So what’s the solution? Give it away.
Not all of it, of course, but the industry needs to create a new supply of players in North America. The rate of people taking to the ice in Wilcox, Sask., or Roseau, Minn., isn’t going to change; it’s New York City or downtown Toronto where things can grow and, fortunately, the foundation is there.
One initiative, supported by the NHL, NHLPA and major companies in the industry, is the OneGoal grassroots movement. The premise here is to get more kids playing hockey by offering them low-cost opportunities to try on the gear, get out on the ice and play. Since hockey is expensive as a sport, parents need to know if their kids actually like playing, or just think they want to play before tossing their helmet in the back of a closet with their bass guitar and judo outfit.
There will always be hockey players, no matter how rough things get out there. But if the industry wants to be savvier than they’ve been in the past, they’ll keep fostering players in major cities, even if the end result is “only” a couple more happy kids in the short-term. With so many other options available to kids, it’s the long-term love of the game that matters.
Editor's Note: Thank you to The Hockey News for this article.
Any time a team is invited to skate with the Aeros during the National Anthem or perform during the intermission, they will be given a “sign-up” table in the concourse to provide free public skate passes to any fan that signs up. This will allow both the league and their respective rinks to collect contact information and keep new fans up-to-date with their tryouts, events, and any special offers. There has been an overwhelming response to this initiative and all parties are excited to begin and expand the program during the season. For more information on this program, click here.
"You gotta love it. It's so inspiring seeing them," said Lindsay Norris, a senior player on the Essex High School varsity team, and a graduate of the Essex Youth Hockey program. "They never seem to get frustrated.... they fall down and the next minute you go to help them back up and they're already half way back up and they're just right back at it and it's really cool."
Equipment was provided free of charge to the players. Players were allowed to keep it if they decided that they wanted to continue pursuing the sport after participating in the program. For more information on the Essex Youth Hockey Association, click here.
Additionally, each season over 40,000 kids stop playing youth hockey. Much of this loss can be reduced through a little extra follow up. In order to help hockey clubs retain existing players and grow their numbers, USA Hockey has created a step-by-step retention model. To see this model, click here (pdf).